![]() In a move to support this group, the company reduced its fees from 30% to 15% in 2020. ![]() ![]() The tech company defines small developers as individuals earning less than $1 million annually from the App Store and having fewer than 1 million downloads across all their apps within a year. Small developers within the App Store ecosystem made up approximately 90% of developers in 2022. These findings may serve as a significant point of emphasis for Apple, as it faces calls for greater flexibility in app distribution, including the potential opening up of iOS to alternative app stores. Small app developers on the App Store saw an impressive 71% increase in their revenue from 2020 to 2022, according to the latest data from Apple. ![]()
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